THE STORY OF REGIONAL ROAR
It’s easy to love regional Australia. The laidback lifestyle, the tight-knit local communities, not to mention the amazing businesses that are sometimes literally *hidden* away.
When two ambiverted (that’s a mix between an extrovert and introvert for those playing along at home) digital marketers crossed paths a few years ago, it was like meeting a long-lost friend.
Soon these two wordsmiths realised that not only did they have a lot in common, but the weaknesses of one business woman were the strength of the other.
Melissa has always been a country girl at heart. She tried her hand at living in the city and got cold feet quicker than an eskimo in a snow storm. Little did she know at the time, but living in regional Australia would allow her to still build a career and business that she loves. (This was despite what she may have thought to be true growing up in a small country town).
Cath on the other hand was a city slicker her whole life. She grew up in the big smoke, building her marketing career the only way that she thought possible – by staying in the city. That was until her husband and her felt the increasing costs of city life were taking time away from their new family life with two young daughters.
So with much trepidation and excitement, they embarked on a seachange back to her husband’s hometown on the mid north coast of New South Wales.
Regional Roar came to life through a combined love of living in regional Australia and the knowledge that businesses can boom beyond the city limits.
Meet the Regional Roar team
Creative + straight talking + marketing strategists
Co-Founder & Digital Diehard
A coffee-loving digital marketer and copywriter, Melissa loves working with regional businesses to help them stand out online. If you’re looking for creative digital marketing strategies, a new website, social media, copywriting or anything in between, Melissa can help you achieve it.
Degree-qualified in marketing and human resources, Melissa is based in Toowoomba in regional Queensland.
Co-Founder & Chief Googler
Cath is an SEO consultant and copywriter who helps businesses get found and look good online. Using SEO smarts and compelling copy she will establish your brand as the leader in your local area or industry. She loves working with regional businesses of all kinds to help the little guys compete on the big stage.
Degree-qualified in marketing and economics, Cath is based in Coffs Harbour in regional New South Wales.